did you ever hear a story and feel like you remember it forever stories are magic they help us feel things they make us laugh they make us cry and sometimes they make us want to do something special brands also use stories to make people like them and trust them when a brand tells a good story people feel connected and they want to buy from that brand again and again this is why storytelling is so so important for a digital marketing agency
what is a brand identity
a brand identity is how a company looks and feels it is like a person every person has a name a face and a way of talking brands also have names logos colors and the way they talk to people when you see a red can with white letters you know it is coca cola when you see a check mark on a shoe you know it is nike this is because they have a strong brand identity a digital marketing agency helps brands tell their stories in a way that makes them special having a unique story makes a brand stand out when people hear about a brand they should feel like they know it well a brand should tell stories that make people believe in what they do it should make them feel good about being part of that brand a strong brand identity also makes customers feel safe when they buy from a brand they trust when brands tell a great story it helps them grow and become more famous brands that have a clear identity find it easier to reach more people and connect with them
why stories help brands
people love stories because they are fun and easy to remember imagine you read a book about a brave little dog who saved the day you will always remember that dog now imagine a company tells you a story about how they started from nothing and now they are the best that makes you feel something right good stories make you trust a brand and trust is very important if people trust a brand they will buy from them and tell their friends
how a digital marketing agency helps with storytelling
a digital marketing agency is like a helper for brands they help brands talk to people in a good way they make sure brands tell stories that people like and understand they use videos pictures social media and websites to share stories with the world without a good story a brand is just another company with nothing special a good digital marketing agency makes sure a brand has a story that makes people feel excited
what makes a good brand story
a good brand story has to be easy to understand and feel real people do not like fake stories if a brand makes up a story and people find out they will not trust them anymore the best stories are about real people real problems and real happiness for example if a company sells shoes they can tell a story about a kid who could not play soccer because his shoes were broken then he got new shoes from this company and now he is a soccer champion that is a story people will remember
brand stories have to have feeling
a good story makes you feel something if you read a story and you feel nothing then it is not a good story brands want to make people feel happy excited or even inspired sometimes a digital marketing agency helps brands tell stories that make people want to be part of that brand for example apple does not just say we sell computers they tell a story about how people use their computers to change the world
how to use storytelling in digital marketing
a digital marketing agency knows how to use storytelling in different ways they help brands tell stories on social media they make videos they write blog posts and they even make fun pictures with short messages sometimes brands tell their story using real customer stories this makes people believe the brand is really good when other people say good things about a brand it makes more people want to buy from them
examples of good brand storytelling
one brand that tells great stories is nike nike always tells stories about athletes who work hard and never give up when people see these stories they feel like they can also be strong and do amazing things another brand that tells great stories is disney disney makes people feel like kids again their movies and even their ads tell magical stories that make people dream big a digital marketing agency can help any brand find their own special story and share it with the world
how storytelling helps with competition
there are so many brands out there selling the same thing if a brand does not have a good story people will forget them imagine two bakeries one bakery just says we sell cakes the other bakery tells a story about a family recipe that has been passed down for 100 years which one would you want to buy from of course the second one because it feels special a digital marketing agency makes sure a brand stands out from all the other brands by telling a strong story
social media and brand storytelling
nowadays everybody is on social media people like to watch videos and read short messages brands use social media to tell their stories in a fun way a digital marketing agency helps brands make short videos fun pictures and exciting posts that make people want to follow them if a brand has a boring story nobody will care but if a brand has a fun or inspiring story people will share it with their friends this helps the brand grow bigger and bigger
how small brands can use storytelling
even small brands can use storytelling they do not need big budgets all they need is a real and interesting story a small coffee shop can tell a story about how they get their coffee beans from a small farm where people work hard to make the best coffee a handmade soap business can tell a story about how they started making soaps in their kitchen because they wanted something natural and safe for their kids these small stories make brands feel personal and special
mistakes brands make with storytelling
sometimes brands make mistakes when telling stories one big mistake is making up fake stories if people find out they will stop trusting the brand another mistake is making the story too complicated if people do not understand the story they will not remember it also some brands tell stories that have nothing to do with what they sell this confuses people a digital marketing agency makes sure the story is simple clear and true
how storytelling helps build loyal customers
when a brand has a strong story people feel like they are part of that brand they do not just buy one time they keep coming back and they tell their friends about it this is called loyalty for example apple has so many loyal customers because they tell a story about thinking different and being creative people who believe in that story keep buying apple products a digital marketing agency helps brands find their special story and share it so people become loyal customers
conclusion
telling a good story is one of the most important things a brand can do a brand without a story is just another company a brand with a strong story becomes something people love and trust a eMarketing Egypt helps brands tell their stories in a way that makes people excited and happy brands that tell good stories stand out from the competition and grow bigger and stronger so if you want your brand to be special start telling your story today