Let’s Be Real People Love Convenience
Think about it how nice would it be if you never had to remember to restock your favorite snacks, skincare, or coffee? Instead, a package just shows up at your door with exactly what you want. No last-minute grocery store runs, no scrambling to place an order before you run out.
That’s what subscription-based mix and match products do. Customers get to pick the stuff they actually want, and it automatically shows up on a schedule they choose. No stress, no forgetting, just easy shopping.
If you run an online store, especially on WooCommerce, adding this kind of subscription setup is a pretty smart move. It makes people stick around longer, helps you make more money, and honestly, just makes your store more fun to shop at. Let’s talk about why this works and how you can set it up.
What Is a Subscription-Based Mix and Match Model?
Here’s what you need to know. You can let customers create their own bundles instead of forcing them to purchase the same pre-set bundles, or return every time they require a refill. They pick what they want, and you send it out automatically.
For example:
- A tea shop lets customers build their own box of different flavors and get it delivered every month.
- A pet store allows pet owners to mix and match treats, toys, and food, so their pets never run out.
- A makeup brand offers a subscription where customers can choose different products each time instead of getting the same items over and over.
It’s basically the perfect mix of flexibility and convenience, and customers love it.
Why This is a Game-Changer for Your Business
1. Customers Stick Around Way Longer
One of the biggest problems for online stores is getting customers to come back. People buy something once and then disappear forever. But with a subscription? They don’t have to remember to come back because the products just keep arriving.
If they love what they’re getting, they’ll stay subscribed for months, maybe even years. That’s way better than a one-time sale.
2. You Actually Know How Much Money is Coming In
One of the most stressful things about running a business is not knowing how much you’re going to make next month. Some months are great, others… not so much.
With subscriptions, you have a solid idea of how many orders you’re getting ahead of time. No more guessing, no more sudden drops in sales. Just steady, predictable income.
3. Customers End Up Spending More
People often build more bundles than they originally intended when building their own bundles. It is like visiting an ice-cream shop. You can get a $10 dessert by adding more toppings to your dessert.
Same thing happens here. Customers feel in control when they can mix and match products, so they’re more likely to add extra stuff to their subscription. More items in the cart means more money for your business.
4. Shopping Becomes Effortless
People don’t want to keep remembering to reorder things. They just want their favorite products to show up without them having to think about it. Subscriptions make that happen.
Once they set it up, they don’t have to do anything else. No logging in, no last-minute shopping. Just their favorite things delivered exactly when they need them.
5. Customers Feel Like They’re Part of Something
A subscription makes a customer feel more connected with a brand. Your customers don’t see your shop as just another website. They feel like a member of a group.
And if you throw in perks like exclusive discounts, early access to new products, or even a freebie every now and then, they’ll love your brand even more.
6. You Can Introduce New Products Without Being Annoying
Once someone is subscribed, it’s way easier to get them to try something new. Instead of blasting them with ads, you can just suggest products inside their subscription account.
For example, if someone subscribes to a snack box, you can offer a new limited-edition flavor as an add-on. It feels like a fun bonus instead of a pushy sales tactic.
7. No More Guessing How Much Stock You Need
Since you know exactly how many orders you’ll be sending out each month, you can plan your inventory way better. No more random products sitting around unsold, no more wasting money on stock that isn’t moving.
Also, if your products are sold by weight, volume, or length, using a WooCommerce measurement price calculator can make pricing even easier. Customers can get exactly what they need without over- or under-ordering, and you avoid stock miscalculations.
How to Set This Up on Your WooCommerce Store
Alright, so how do you actually do this?
1. Get the Right Plugin
To make mix and match products WooCommerce work with subscriptions, you’ll need a good plugin.
One of the best ones out there is Extendons’ Mix and Match Products Plugin. It lets customers build their own bundles, subscribe to them, and get their orders delivered automatically. It’s easy to set up and works with pretty much any type of store.
2. Let Customers Choose How Often They Get Their Orders
Some people might want their orders every week. Others might prefer every two months. Give them options so they can pick what works for them.
Some common choices include:
- Weekly
- Every two weeks
- Monthly
- Every three months
3. Offer a Discount for Subscribers
People love getting a deal. Even a small discount for subscribers makes signing up way more tempting.
Other perks you could offer:
- Free shipping for subscribers
- Early access to new products
- Exclusive items only available for subscribers
4. Make It Easy to Change or Cancel
Nobody wants to feel stuck in a subscription. If people know they can pause, swap items, or cancel anytime, they’ll feel way more comfortable signing up.
5. Let People Know About It
Just adding a subscription option isn’t enough—you have to actually promote it.
Try these ideas:
- Send emails to your current customers letting them know about it.
- Put a banner on your website highlighting the benefits.
- Post about it on social media and show off how fun and easy it is.
- Work with influencers to spread the word.
If people don’t know about it, they won’t sign up.
FAQs
1. What Kind of Businesses Can Use a Subscription-Based Mix and Match Model?
Any business that sells products people use regularly. This includes food, beauty, pet supplies, fitness supplements, and even clothing.
2. Can Customers Change Their Subscription Products Anytime?
Yes! With the right plugin (like Extendons’ Mix and Match Products), customers can swap out items whenever they want.
3. Do I Need a Special WooCommerce Theme for This?
Nope! Most mix and match products WooCommerce plugins work with any WooCommerce theme.
4. How Do I Stop People From Canceling Their Subscriptions?
Keep things flexible. Let customers pause, change, or skip deliveries. Offer perks like discounts or freebies to make staying subscribed worth it.
5. Is It Hard to Set This Up?
Not at all. With the right plugin, setting up mix and match products WooCommerce subscriptions is simple and doesn’t require coding knowledge.
Final Thoughts
If you run an online store, adding a subscription-based mix and match model is a no-brainer. Customers get the convenience of automatic deliveries, and you get steady, reliable sales.
And if you’re on WooCommerce, Extendons’ Mix and Match Products Plugin makes setting this up super simple.
So what are you waiting for? Start offering mix and match products WooCommerce subscriptions and give your customers something they’ll actually love.